An SEO Checklist

Would you like a checklist of the important steps to take in optimizing a web site? Well, here it is:

1. Use a keyword research tool to find profitable phrases (i.e. those that are actually being searched for).

2. Build each page optimized for a single keyword phrase. Also sprinkle in some secondary keywords relevant to the main keyword.

3. Link your web site together so that all pages are only a couple of clicks away from the homepage.

4. Use text links instead of fancy graphics or buttons to link to your pages.

5. When you add a link to a page where the main keyword phrase for that page is "blue widgets", make
sure the links to that page include the phrase "blue widgets".

6. Build a sitemap.

7. Add articles / Content to your web site and add links from these articles to your important pages.

8. Get quality link partners.

Once you have completed these 8 steps, repeat steps 7 & 8 over and over again. I would say that 80% of your time on a new site should be steps 7 and 8. Add content & find
link partners.

As your site climbs in the search engine rankings, you can decide when you are happy with your rankings and reduce the amount of time spent on 7 & 8.

*****************************************************************************************
Andy Williams is author of the free, ezSEO internet marketing newsletter, offering subscribers up-to-date information on all aspects of internet marketing.
*****************************************************************************************