If your daily budget is exhausted the company regularly about what it says? -

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Recently passed the exam on Adwords wrote the questions which I doubt. Can anyone help?

• the accelerated display

• The average price per click is too high

• Some opportunities missed hits

• Targeting ustonovlen a small number of sites at once.

Replies:

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Meg Senior Member

based on the logic of Google, it's probably 3 variant

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Dave977

Thanks Meg, maybe option 1? I kind of read that if you have selected expedited show that Google will try as soon as possible to spend your daily budget. Although I do not know. Ploce is no way to see the questions that you gave the wrong answer after the exam ……

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Andrew Six Top Contributor

I recognize the familiar questions:) The right of option 1.

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Dave977

Andrew is a full list of issues where? but then I managed to gleaning 10% during the exam ……

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Andrew Six Top Contributor

Unfortunately, nowhere. Exams are written to only% the right questions. Although, as far as I know, the old version of the exam you can then view the entire list.

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Meg Senior Member

Andrew Six, I'm wildly izvinyayu, and how it exactly?) Just in my mind will not necessarily show an accelerated run out of budget

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Andrew Six Top Contributor

Meg, the accelerated display ads appear most frequently as long as the budget is exhausted. The answer that you have proposed is not in the subject, and to missed hits.

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Meg Senior Member

and if the subject is a low frequency? sometimes you want to, but not limited to), I, for example, of a rapid screening only in this case because it seems the most logical about the missed hits … rapid screening, the budget is exhausted, no hits (that might be) – that they missed shows

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Andrew Six Top Contributor

Do you like to argue:) Carefully read the question itself. The budget is exhausted, not because of missed hits. This is the consequence.

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Meg Senior Member

I like to get to the truth) thanks for the answer)

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Andrew Six Top Contributor

Yes nezachto. Truth is – this is important;)

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ibila

exhaustion of the budget day says:

and / or

1) The high bid for each click

and / or

2) is on an accelerated

and as a consequence – "shows missed opportunities"

possible variations in responses and to indicate cause and effect!?

I would like to hear experts comment Google))

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Diana AdWords Google employee

I welcome all participants branches!

I guess on my part would be incorrect to give a precise answer to a question from the exam, especially since I have no exact list of answers:). Simply shall explain on a daily budget and its rapid exhaustion.

In general, if the daily budget to quickly comes to an end, it is a sign that your daily budget is too small to cover the amount of traffic received by your ads for the day. This can lead to missed shows, and can testify that you need to optimize your keywords. The question is to know whether to increase the budget or the need to optimize the campaign. What you can do:

Look at the report search queries whether all the keywords to be relevant? To limit costs, it is necessary to edit your list of keywords, leaving him only the most relevant words and phrases and add negative keywords. In this case, the daily budget is spent on keywords with high traffic volume and not high enough conversion rate.

You can also reduce the cost per click, which will lead to lower ad position and reduce the cost of clicks. In this ad will appear less often and will slowly accumulate clicks.

If you do not want to edit your keyword list or decrease your CPC, try to change the budget to run ads more often. Look at the recommended daily budget, which will help you attract more traffic potentially available every day.

It is true also when you select "show crash" the system displays ads as often as possible, rather than evenly distributing them throughout the day. That is, if you recently changed your ad delivery method for rapid, daily budget may end sooner than you are accustomed to. But the rapid exhaustion of the daily budget is not always a sign of rapid screening in settings, and show an accelerated budget in many cases it may well suffice.

Thanks for an interesting discussion, it will be interesting to others. Add to the topic of the week: http://www.google.com/support/ Blog / p / adwords / thread? tid = 77cb6446a8779524 & hl = ru.

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